Packaging
Pick a fruit or vegetable and design a simple form of packaging to make this item stand out. In addition to providing a canvas for branding and other graphical information, the package must also offer a form of utility. This could be protection, ease of carrying, preservation, bundling, playfulness, reusability of package etc. With an environmental awareness in mind, emphasis will be placed on doing the most with the least amount of materials. Each design must include the following graphics- A fictitious farm name and logo, country of origin, PLU number and barcode. Successful designs will stand out visually, convey relevant information, offer utility and demonstrate a responsible and efficient use of materials. Other grocery items such as eggs may also be considered.
